We are a new consultancy of game industry leaders, delivering a fresh model that's lean, fast, and wired for results.
Giving brands, regions, and platforms instant gaming leadership
Problems we solve
Problems we solve
Problems we solve
What We Do.
Services.
What We Do.
We fill the gaps that are slowing your growth. Whether it's scaling the business, building the brand, or strengthening the team behind them.
01
Brand Building
Brand, Product, Marketing, & GTM Strategy We elevate how brands and products show up creatively, culturally, and commercially, defining product direction, positioning, and go-to-market strategies that resonate with customers and investors.
02
Business Building
Growth, Operations, & Transformation We help structure and scale businesses by bringing clarity to vision, priorities, and operating models, supporting growth, fundraising, and M&A through moments of change, transition, or exit.
03
Team Building
Optimisation, Offshore, & AI Workflows We strengthen the people and systems behind the work, building leadership, teams, and ways of working that can support ambitious products, scaling businesses, and post-investment or post-acquisition realities.
Brand Building
Brand, Product, Marketing, & GTM Strategy We elevate how brands and products show up creatively, culturally, and commercially, defining product direction, positioning, and go-to-market strategies that resonate with customers and investors.
Business Building
Growth, Operations, & Transformation We help structure and scale businesses by bringing clarity to vision, priorities, and operating models, supporting growth, fundraising, and M&A through moments of change, transition, or exit.
Team Building
Optimisation, Offshore, & AI Workflows We strengthen the people and systems behind the work, building leadership, teams, and ways of working that can support ambitious products, scaling businesses, and post-investment or post-acquisition realities.
Brand Building
Brand, Product, Marketing, & GTM Strategy We elevate how brands and products show up creatively, culturally, and commercially, defining product direction, positioning, and go-to-market strategies that resonate with customers and investors.
Business Building
Growth, Operations, & Transformation We help structure and scale businesses by bringing clarity to vision, priorities, and operating models, supporting growth, fundraising, and M&A through moments of change, transition, or exit.
Team Building
Optimisation, Offshore, & AI Workflows We strengthen the people and systems behind the work, building leadership, teams, and ways of working that can support ambitious products, scaling businesses, and post-investment or post-acquisition realities.
Who we've worked with
Who we've worked with
Who we've worked with
Partners & Clients.
Partners.
Partners & Clients.
From tech startups to major gaming publishers, we've tackled challenges of any size for companies both big & small.











































*Includes work delivered prior to MV&P
The Team
The Team
Meet The Founders™
The Team.
Meet The Founders™
We’ve spent decades building and scaling gaming companies, from startups to global operators. Now, we combine that experience with a trusted network of industry leaders to deliver a fresh consultancy model.
Testimonials
Testimonials
Testimonials
Testimonial - Reviews
Testimonial - Reviews
Testimonial - Reviews
Mike and Visar don’t overcomplicate things. They build exceptional teams, set clear direction, and lead with trust. Their focus on people and culture created an environment where great work could thrive, even as both our businesses evolved. As Supercell changed, Waste changed with us. Which is why they became one of our longest-standing partners. Beyond the work, we also built a genuine friendship, which is rare and essential in lasting client partner relationships.

Ryan Lighton
Head of Community, Supercell

Mike and Visar don’t overcomplicate things. They build exceptional teams, set clear direction, and lead with trust. Their focus on people and culture created an environment where great work could thrive, even as both our businesses evolved. As Supercell changed, Waste changed with us. Which is why they became one of our longest-standing partners. Beyond the work, we also built a genuine friendship, which is rare and essential in lasting client partner relationships.

Ryan Lighton
Head of Community, Supercell

Mike and Visar don’t overcomplicate things. They build exceptional teams, set clear direction, and lead with trust. Their focus on people and culture created an environment where great work could thrive, even as both our businesses evolved. As Supercell changed, Waste changed with us. Which is why they became one of our longest-standing partners. Beyond the work, we also built a genuine friendship, which is rare and essential in lasting client partner relationships.

Ryan Lighton
Head of Community, Supercell

Our ambition was to build one of the best animation studios in the world. Mike and Visar set the bar early. They brought clear vision, high standards, and strong judgment on when to lean in and when to step back. They shaped the strategy and defined a focused niche. The brand stood apart. Growth followed fast. The studio rocketed to 15k Instagram followers. Social proof built credibility and opened doors with leading global names. Results followed. A D&AD Pencil. An ADC*E award. A Motionographer award. Best Gaming Trailer at the Global Entertainment Awards. Their work built a studio with momentum and long-term strength.

Alex Robinson
Co-Founder, This Thing of Ours

Our ambition was to build one of the best animation studios in the world. Mike and Visar set the bar early. They brought clear vision, high standards, and strong judgment on when to lean in and when to step back. They shaped the strategy and defined a focused niche. The brand stood apart. Growth followed fast. The studio rocketed to 15k Instagram followers. Social proof built credibility and opened doors with leading global names. Results followed. A D&AD Pencil. An ADC*E award. A Motionographer award. Best Gaming Trailer at the Global Entertainment Awards. Their work built a studio with momentum and long-term strength.

Alex Robinson
Co-Founder, This Thing of Ours



